How Many People Have Facebook Accounts

How Many People Have Facebook Accounts - Facebook represents a constantly progressing advertising and marketing system as well as communication channel especially provided the recent news insurance coverage and understandings. The following data highlight crucial appropriate Facebook facts and can ultimately assist you to navigate it much better, The 4th quarter market update was provided by Facebook on January 30, 2019. The info listed below includes one of the most present info supplied directly by Facebook in their reports to Wall Street. We will certainly remain to maintain you published as quickly as the info is updated directly from Facebook.

How Many People Have Facebook Accounts

This year, 169.5 million people in the US-- or more than half of the population-- will certainly utilize Facebook, a 0.9% increase from 2017, according to our price quotes.

By the end of the forecasting duration (2022 ), we expect Facebook's user base to expand to 176.3 million. That's many thanks, in huge component, to older demographics.

How Old Are Facebook Users?
While younger users are leaving Facebook at an even quicker pace than we previously anticipated, older age groups are accessing the social system more-- particularly the 55-to-64 and 65-plus age.

" Each of those age groups will include about 1 million brand-new users in 2018, which is meaningful thinking about Facebook's customer base all at once will boost by just 1.6 million," said eMarketer elderly forecasting expert Chris Bendtsen. "What this implies is that Facebook is adding extra brand-new older individuals than it's shedding more youthful ones."

In general, Facebook's usage among 55- to 64-year-olds will raise by 4.9% in 2018. And also usage amongst those 65 and also older is expected to enhance by 6.0%.

On the other hand, Facebook's use among those 11 and also younger will decline 9.3%, while those in the 12-to-17 age group and also those in the 18-to-24 age group will decrease by 5.6% and 4.5%, specifically.

Teens might be shifting from Facebook, yet it's still the No. 1 social media among millennials, Gen Xers as well as boomers.

In fact, child boomers prefer Facebook over various other social apps, like Pinterest, Instagram as well as specifically Snapchat. This year, we expect 31.9 million individuals in that accomplice to utilize Facebook.

" Facebook is still performing well in these older age groups," stated eMarketer primary analyst Debra Aho Williamson. "It's true that Instagram is gaining strength amongst those 35 and older, yet Facebook stays their system of selection."

" It's where their loved ones are, and also its features are familiar and secure," she added. "Despite Facebook's widely publicized issues with information privacy, hacking and also fake information, most customers in these age groups are still utilizing it."

Tweet