How Many People Use Facebook

How Many People Use Facebook - Facebook stands for a consistently evolving marketing platform and communication channel particularly offered the recent news insurance coverage and insights. The following data highlight crucial appropriate Facebook truths and can ultimately assist you to browse it better, The fourth quarter market upgrade was supplied by Facebook on January 30, 2019. The information listed below includes one of the most current info provided directly by Facebook in their reports to Wall Street. We will remain to maintain you posted as soon as the information is upgraded directly from Facebook.

How Many People Use Facebook

This year, 169.5 million individuals in the US-- or over half of the populace-- will certainly use Facebook, a 0.9% boost from 2017, according to our estimates.

By the end of the projecting period (2022 ), we expect Facebook's customer base to expand to 176.3 million. That's thanks, in huge part, to older demographics.

How Old Are Facebook Users?
While younger customers are leaving Facebook at an even much faster pace than we formerly expected, older age are accessing the social system a lot more-- specifically the 55-to-64 and also 65-plus age groups.

" Each of those age will certainly add approximately 1 million brand-new users in 2018, which is significant taking into consideration Facebook's customer base all at once will increase by only 1.6 million," claimed eMarketer elderly forecasting expert Chris Bendtsen. "What this implies is that Facebook is including more new older users than it's losing more youthful ones."

In general, Facebook's usage among 55- to 64-year-olds will increase by 4.9% in 2018. As well as usage amongst those 65 as well as older is anticipated to raise by 6.0%.

Meanwhile, Facebook's use amongst those 11 and more youthful will decline 9.3%, while those in the 12-to-17 age and those in the 18-to-24 age group will certainly decrease by 5.6% as well as 4.5%, specifically.

Teenagers may be moving from Facebook, but it's still the No. 1 social media amongst millennials, Gen Xers and also boomers.

Actually, child boomers prefer Facebook over other social applications, like Pinterest, Instagram and especially Snapchat. This year, we anticipate 31.9 million people in that associate to use Facebook.

" Facebook is still performing well in these older age groups," stated eMarketer primary analyst Debra Aho Williamson. "It's true that Instagram is gaining strength among those 35 as well as older, but Facebook stays their platform of choice."

" It's where their friends and family are, and also its functions are familiar as well as risk-free," she included. "Regardless of Facebook's widely publicized issues with data privacy, hacking as well as phony news, most users in these age are still utilizing it."

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